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Nisa enjoys strong recruitment

Posted on March 09, 2015

Nisa has announced that it has now recruited over 270 former Costcutter retailers since March 2012, worth over £100m.

The group revealed earlier this month that it had also welcomed 17 former Costcutter members based in Northern Ireland to the group. Since September 2014 Nisa has recruited £10 million worth of business in Northern Ireland.

This comes in addition to a total of 545 stores, excluding export business, joining the business during 2014. While in the financial year to date, the company's symbol group grew by 5% year-on-year.

In 2014 Nisa announced that it had launched a dedicated helpline and fast track support service to help dissatisfied retailers to join Nisa.

The growth has been driven by factors including the development of the company’s own label Heritage range, a sector leading distribution service, a refined brand proposition for symbol businesses and the much publicised struggles experienced by competitor retail groups during 2014.

“The retailers who are joining us, like our current members, value their independence but also realise that through Nisa they benefit from a strong, recognised brand, sector leading delivery levels, low cost of goods, a 13,000 strong range, an award winning own label brand and a great range of promotions which keeps them competitive in the market place,” said Nigel Gray, business unit director for symbol at Nisa.

Throughout 2014, Nisa invested in improving retail support for its members and relaunching its Heritage own brand range. It continued investment in the distribution service to members - which led to a delivery on time success rate of over 95 per cent for the four weeks prior to Christmas.

Nisa recently announced that it had appointed former Tesco and Aldi director, Nick Read, as its new chief executive, who joins the company this month. Mr Read replaces long serving CEO Neil Turton, who is leaving the business after 23 years to launch a new shopper insight business.

CONTACT FOR FURTHER INFORMATION

Alex Rimmer, Head of PR & Communications

Telephone: 01724 291 760

Alex.Rimmer@nisaretail.com

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