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Helping sales to soar with sizzling summer savings

Posted on August 09, 2019

Nisa’s independent retailers have been given a helping hand to ensure bumper sales during the summer thanks to the launch of outstanding new link-save deals.

Now Nisa promotional periods are aligned with those of the Co-op, exciting new deals are being made available to Nisa partners.

This month saw the first of these deals in stores, comprising two Co-op fresh pizzas and a four pack of Budweiser 330ml for £5. 

And for August, ahead of the bank holiday, shoppers in Nisa partner stores will find another fantastic deal to help them make the most of the sizzling summer months.

Retailers will be helping shoppers cater for their family and friends for less with a fantastic ‘burger and beer’ deal, which offers four Co-op Beef Quarter Pounder burgers and the choice of four Stella Artois 330ml (excludes Scotland) or four Coca-Cola 250ml in regular, diet or zero for just £3.50.

These deals are part of a raft of offers being made available by Nisa to encourage its independent retailers to make the most of seasonal opportunities during its Summer Sorted campaign.

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With research showing that 50% of shoppers also purchase condiments when hosting a barbecue, offers on sauces such as Heinz Tomato Ketchup 460g and Hellmann’s Real Mayonnaise 430g both at £2 each are likely to prove popular in August.

Head of marketing for Nisa, Philippe Rondepierre, said: “Despite the unsettled weather of recent weeks, we know that it takes no more than a few hours of sunshine for shoppers to think barbeque. The Burger and Beer deal will help us ensure that we are ready to capitalise on that opportunity.  

“This is the second example of a great footfall driving deal being made available to Nisa partners and we know we can look forward to many more of them in the very near future.”

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