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A world of meal solutions available to Nisa partners

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Nisa is supporting its retail partners this winter to inspire customers whilst they are shopping for their evening meal with the popular Meal for Tonight promotion.

With a huge 95 per cent of UK households regularly purchasing products from the World Food category and 90 per cent of shoppers cooking for family and friends at least once a month, it is hoped that the latest promotional activity will encourage shoppers to make these purchases from their local Nisa store.

The event, which launched in stores earlier this month and will be running until Tuesday 3rd March, features numerous meal solutions including Nando’s Peri-Peri pan fry seasoning at £1, Co-op British chicken fillets 600g at £4.50 and Tilda microwavable rice pouches 250g at £1 – the perfect ingredients for an at-home Portuguese-style festa!

Also available on the offer are the key ingredients for home cooking of Indian-style dishes including Blue Dragon Coconut Milk 400ml alongside a range of Patak’s products including jarred cooking sauces, curry paste pots and plain ready-to-eat pappadums - all priced at just £1 each.

Chris Walker, marketing operations manager at Nisa said:

Convenience shoppers are increasingly looking for meal solutions to make quick, easy and tasty meals for the family, and the World Food category is an area which serves this shopper mission well – especially during the cold and wet winter months when people don’t want to be travelling miles to the nearest supermarket. We hope our great selection of offers on meal solution staples will provide much-needed meal inspiration and help to drive additional sales for our retailers.